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So, You Know You Need a Website... Now What?
You know you need a website.
Maybe you’re:
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launching your business
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outgrowing your current site
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tired of explaining what you do in DMs
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ready to look as professional as you actually are
Usually, people jump straight into web design or DIYing —
and end up with a site that feels disconnected, unclear, or basic.
Not because they chose the wrong platform…
But because the brand wasn’t fully defined yet.
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That's why our website process always begins with brand strategy — so we're on the same page before designing.
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Brand + Site by Design includes two ways of working with us to support you in building your dream website.​​
01 - Signature Brand + Site Package
Perfect for businesses starting fresh or ready for a full rebrand to match their next level.
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Complete brand build/re-build (Branding by Design):
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full logo suite
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color palette
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brand discovery & implementation
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content strategy
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brand kit
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light market research​
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in-depth brand voice & strategy coaching
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+ more!
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Webpage messaging development
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Design for up to 6 pages
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Basic SEO
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Desktop + mobile optimization
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Contact Us form
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Booking / E-commerce functionality (if applicable)​
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URL set-up or transfer
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Offboarding video
Additional features are available upon request, including but not limited to:
- blog page​
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referral program
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loyalty program
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email marketing set-up
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funnel creation & set-up
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Please note that select additional features may be subject to extra costs.
What to Expect
01
Foundation & Clarity
We start with the heart of your brand to build a foundation that will direct site creation. With in-depth brand coaching & discovery, we'll go deep into your brand's messaging, voice, & identity. By the end of this phase, you’ll feel grounded in what your brand is, how it sounds, and what it stands for.
02
Design & Build
Once the brand is set, we translate it into an aligned visual identity & website. In this phase, we'll map out your site's layout & structure, design and write copy for up to 6 pages, desktop + mobile optimization and basic SEO setup.​ Everything is built intentionally based on your brand foundation.
03
Launch & Support
This phase is designed to support and set you up for independence once your site goes live. I take care all of the tech & logistics behind the launch, PLUS you receive 30 days of post-launch support, including site analytics & offboarding documents. You'll leave with a digital home you're confident managing.
02 - Lite Brand + Site Package
Perfect for businesses who need more focus on their website.
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Webpage messaging development
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Design for up to 6 pages
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Basic SEO
-
Desktop + mobile optimization
-
Contact Us form
-
Booking / E-commerce functionality (if applicable)​
-
URL set-up or transfer
-
Offboarding video
Additional features are available upon request, including but not limited to:
- blog page​
-
referral program
-
loyalty program
-
email marketing set-up
-
funnel creation & set-up
​
Please note that select additional features may be subject to extra costs.
A well-designed, aligned website isn't optional.
75% of users judge a company's credibility based on its website design.
94% of first impressions are design-related, forming in about 50 milliseconds.
38% of visitors stop engaging if the layout or content is unattractive.
Linearity, 2023
This package is for you if you...
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currently rely on Instagram DMs, a clunky link-in-bio page, and vibes for income
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are a local business owner, coach, or creative with a big personality, and generic websites have never quite fit you
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want a website that actually reflects the quality of your work and the level you’re operating at now
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are ready to grow and bring in customers more consistently, without relying solely on social media
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are looking for a site that gives you flexibility in design, features, and marketing, instead of boxing you into a template
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want a brand + site that celebrates you and your personality​
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Don't Just Take Our Word For it!
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Does not shut up about authenticity, psych & Human Design
Swears a $#*@! ton
Is a 3/5 Emotional Generator
Needs coffee by 9 am STAT
Cries at every dog video ever
Has the TV on at all times
About Sim, CEO + Founder of Heart & Mind
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On paper, I had a great life: degrees in psychology and digital marketing, a happy relationship and fur-baby, and a respectable job in Communications.
But every day, I would come home from my desk job feeling a bone-deep exhaustion that had nothing to do with the hours I worked. My joy felt trapped in a brand that wasn't mine, a voice that wasn't my own. I was living proof that living out of alignment led to burnout — even in your early 20s.
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So, I went from a "corporate girly" to a student of my own inner world. Now, I blend my professional background in digital marketing with my passion for psychology and Human Design to help heart-led coaches and soulpreneurs build a business that energizes their soul instead of drains it.