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Lush Lady Plants
Project Type:
Logo Refresh + Brand Kit
Date:
November 2025
About the Brand:
Lush Lady Plants is a woman-owned plant shop rooted in Southern Wisconsin, offering a curated collection of rare and hard-to-find houseplants. With a focus on warmth and heart-led service, the brand celebrates plant care as unique and personal expression.
Building on the client’s original clover logo, this refresh refined the visual identity through intentional color, typography, and aesthetic cohesion. A palette of deep greens and soft yellow-beige tones was chosen to reflect lush plant life while harmonizing with the logo’s vintage gold accents, creating a look that feels timeless, grounded, and inviting.
Inspired by the shop's vintage, retro, and soft bohemian influences, the updated identity balances charm with clarity, mirroring the welcoming, creative energy of the shop and the community it serves.
